News

September 15, 2025

LNC Partners Exits Investment in GCG Advisory Partners

LNC Partners (“LNC”) is pleased to recognize a significant milestone for its portfolio company GCG Advisory Partners (“GCG”), the parent company of GCG Wealth Management and a leading provider of strategic financial advisory services. GCG has completed a recapitalization and received a strategic investment from BharCap Partners (“BharCap”), a private investment firm focused on the financial services sector.

LNC originally partnered with GCG in 2022 to provide debt and equity capital to support the execution of key growth initiatives. Following LNC’s investment, GCG expanded its platform significantly, more than doubling assets under management and advisement from $1.4 billion to $3.3 billion.

“Over the past three years LNC provided significant strategic support, and their partnership was instrumental in helping us validate our model for partnered advisors – accelerating the growth of their businesses and creating alignment through shared ownership of GCG,” stated Joel Burris, Managing Partner at GCG. “We are grateful for LNC’s commitment and the role they played in positioning GCG for its next phase of expansion.”

“It has been a privilege to work alongside Joel and the entire GCG team through a period of significant growth and transformation,” said Matt Kelty, Managing Partner at LNC. “Their consistent execution, commitment to their advisor partners, and ability to create lasting value have been remarkable. We look forward to seeing their continued success in partnership with BharCap.”

About LNC Partners
Since 2012, LNC has managed over $1 billion of capital across a family of investment funds that are focused on supporting the growth of lower middle market businesses. Often serving as the first institutional capital partner for management and founder-led firms, LNC differentiates itself by offering customized capital solutions that can combine equity and debt, along with strategic support. LNC’s flexible approach allows it to invest in either control or minority positions, while maintaining a disciplined focus on sectors with stable demand drivers and sustainable profitability. For more information, please visit www.lnc-partners.com.

About GCG Advisory Partners
GCG Advisory Partners, LLC is an organization focused on legacy, succession, and M&A in the hybrid and independent RIA space. GCG Advisory Partners is the parent company of GCG Wealth Management and other financial services businesses. GCG provides capital, acquisition/succession strategies, and a robust technology platform for its partnering advisors. Additionally, GCG offers a support system and team environment to reduce advisors’ operational headaches. For more information, please visit www.gcgap.com. For further information about GCG Wealth Management, please visit www.gcgwm.com.